CERUCommercialism in Education Research Unit
On March 21, 2008 this became an archive site. All documents published before this date are still available here. All documents published after this date are available at our new combined site (http://www.epicpolicy.org/), a joint effort of CERU, EPIC, and EPRU. The CERU section is available at http://www.epicpolicy.org/ceru-home.
CERU Guidelines
State departments of education, business associations, professional organizations, and advocacy groups have developed guidelines for the use of corporate-sponsored materials in schools and for promotion of appropriate relationships between business and public schools. We encourage educators, parents, and others to review these guidelines.
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August 2005. Connecticut State Department of Education:
Healthy School Nutrition Environment Resource List
This list contains online resources to assist schools with promoting healthy eating and physical activity for children.
This list contains online resources to assist schools with promoting healthy eating and physical activity for children.
November 30, 2004. Scottsdale Unified School District
(SUSD):
Bus Advertisement Policy
The Scottsdale Unified School District (SUSD) has approved a policy to allow advertisements on school buses.
The Scottsdale Unified School District (SUSD) has approved a policy to allow advertisements on school buses.
September 3, 2004. Seattle School Board:
Sales of Sodas and Junk Food Banned on School Campuses
The Seattle School Board has unanimously approved a comprehensive and far-reaching set of nutrition-related policies that will ban sales of all foods containing high levels of sugar and fat, improve the quality and appeal of school meal programs, and prohibit contracts with beverage vendors for "exclusive pouring rights."
The Seattle School Board has unanimously approved a comprehensive and far-reaching set of nutrition-related policies that will ban sales of all foods containing high levels of sugar and fat, improve the quality and appeal of school meal programs, and prohibit contracts with beverage vendors for "exclusive pouring rights."
August 2004. National Parent Teacher Association (PTA):
The National PTA created a nutrition resolution
and action plan, for promoting the
importance of healthy eating and physical activity among children and youth to combat the growing national
epidemic of childhood obesity.
May 26, 1999. Central Okangan Kelowna, BC:
Corporate Advertising and Sponsorship
Policies & Procedures School District No. 23
Corporate advertising and sponsorship policies and procedures for school district no. 23.
Corporate advertising and sponsorship policies and procedures for school district no. 23.
July 1996. Canadian Teachers' Federation:
Public education and the private sector
Reduced funding for curriculum development and for the purchase of high-quality materials makes it more likely that school boards will enter into agreements that expose students to curricular materials that promote corporate interests.
Reduced funding for curriculum development and for the purchase of high-quality materials makes it more likely that school boards will enter into agreements that expose students to curricular materials that promote corporate interests.
May 1995. The National Education Association (NEA):
"The Preserve Classroom Integrity Pledge"
The NEA pledge for the preservation of classroom integrity.
The NEA pledge for the preservation of classroom integrity.
January 1991. National Parent Teacher Association (PTA):
National PTA guidelines for corporate involvement in the schools
The Principles are for guidance purposes when considering school-business relationships, and can be used by state and local PTAs to educate members and inform boards of education and businesses on this issue.
The Principles are for guidance purposes when considering school-business relationships, and can be used by state and local PTAs to educate members and inform boards of education and businesses on this issue.
November 1990. The Milwaukee Principles for Corporate Involvement in the Schools:
Milwaukee Principles for Corporate Involvement in the Schools
The guidelines for corporate involvement developed by Professor Alex Molnar, now director of the Education Policy Studies Laboratory at Arizona State University were created as a way to promote positive school-business relationships.
The guidelines for corporate involvement developed by Professor Alex Molnar, now director of the Education Policy Studies Laboratory at Arizona State University were created as a way to promote positive school-business relationships.
May 3, 2006. Alliance for a Healthier Generation:
August 16, 2005. American Beverage Association (ABA):
November 24, 2003. Coca Cola Inc:
January 1, 1998. Society of Consumer Affairs Professionals in Business (SOCAP):
November 1991. Childrens' Advertising Review Unit:
February 20, 2004. Report of the APA Taskforce on Advertising and Children:
January 2004. American Academy of Pediatrics:
November 2003. Center for Science in the Public Interest:
March 27, 2003. Parents of Aptos Middle School:
February, 1995. American Academy of Pediatrics:
January 2004. Action for Healthy Kids:
December 1995. Advertisers in Schools: